Many people might not know this, but those who work in the insurance line are all but too familiar with this strange trend. Car insurance products have the record for being the most variable price amongst all insurance products even given the same insurance variables. Meaning, even if you supply the different insurance companies with the exact same data and request for a car insurance quote with the exact same coverage, you will get wildly different quotations, some probably doubly expensive compared to the cheapest. All the variation in prices cannot account for anything, purely the profit margin that the insurance companies want to make off you.
A number of smaller insurance companies have actually decided to use this to their advantage, the have specialized in targeting consumers and offer quotes that are wildly above market rates. They will target certain consumer groups that aren’t particularly savvy when it comes to car insurance needs or those who are plainly too lazy to go for other quotes and are happy to pay the premiums that are over market acceptable rates. This may also be the practice with those who have insurance agents who are supposedly working for their interests. The dodgy car insurance company will offer the agents commission that is above the norm so the insurance agent with direct their clients to their insurance company instead. The insurance agent gets more money and their clients get screwed.
Just to compound matters even more, what these insurance companies are doing isn’t exactly wrong. Although some people would rightly consider it preying on the unsuspecting car insurance rookies, the industry actually considers it smart customer profiling. There are no laws against these practices and even industry watchdogs have turned a blind eye to this practice saying that any fault would lay squarely on the arms of the person requesting the car insurance quotation. Looking at it subjectively, as with any purchase, it is up to the customer to find out if they are getting a good quote. It isn’t the prerogative of the insurance provider to give you a quote at the market price. Almost all insurance companies are profit making entities and thus must strive to satisfy this need. Customer profiling is looking at the pool of customers that you can potentially target and find ones that are easily satisfied with whatever quote your provide to them.
This is where the classic saying “buyer beware” comes into its own. Insurance agencies like any other business are a profit making entity and their main aim is naturally to take as much money off your hands without breaking the law. It is the consumer’s own place to say if they are happy with the quotation they receive for their car insurance or if they want to decline it in favor of another better priced alternative. It is understandable that people are too busy these days to fill in the countless forms and liaise with the many different car insurance companies just to get a few quotes. The benefits of doing so however are far greater than the costs. You will understand the car insurance market better and also get a much better deal if you just spend a few extra hours looking around.
Another type of customer that is regularly taken for a ride by some less than ethical car insurance companies are those that are very loyal to their car insurance companies. Once they have chosen a certain car insurance company they are very unlikely to hop over to another company. What the insurance companies do is increase your premium by just a few percent every year. The increase will be very small so as not to prompt their customer base to search for different insurance quotes but over a few years these compounding increases will cause as much as a 50% increase in premiums over a number of years. It is only when the victimized car insurance policy holder gets a quotation from another company that they realize they have been paying far too much over the years.
As you would have guessed, the morale of the story is to always search around for quotes. This is especially true in the car insurance industry where there are some unsavory practices and unfair treatment for certain types of customers. Besides the point on certain customer profiling, this is an industry where differences in normal car insurance quotes from differing companies can substantially vary.
Want to find out more about car insurance quotes, then visit Ryan Parker’s site on how to choose the best quotation for your needs.
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